Crimson Penguin

Using Twiends to boost your social presence online

Adam Whittles — Mon, 22 Oct 2012 19:09:52 +0000

If you haven’t heard of Twiends then where have you been? Twiends ‘provides introductions to people looking to develop their social network on Twitter’, according to their website. It is essentially a reward system for checking out (following) other people’s …

Google now adds Disavow Links tool for webmasters

Adam Whittles — Wed, 17 Oct 2012 15:36:58 +0000

Google announced yesterday, the introduction of a new feature for webmasters called the ‘disavow links tool’. The introduction of this tool is no surprise as its arrival was hinted at as far back as June by Google’s Matt Cutts at …

Reporting tool powered by RavenTools now available to all Crimson Penguin clients

Adam Whittles — Sat, 13 Oct 2012 23:55:26 +0000

Crimson Penguin is pleased to announce that a new suite of client reporting tools is now available. Once you have access, you can login directly from this site either through the ‘Client Login’ button in the navigation menu or using …

Completing the Power Searching with Google Course

Adam Whittles — Fri, 12 Oct 2012 20:16:13 +0000

Today I received my certificate for completing the ‘Power Searching with Google’ course. This was the second round of the course with the first round occurring in July. I was curious about the course after the first round finished, as …

Is a High Bounce Rate Bad for SEO?

Adam Whittles — Sun, 30 Sep 2012 20:52:40 +0000

I know it has been over 3 months since my last post but unfortunately my day job as an SEO keeps me pretty busy!

Anyway, within my work as an SEO I came across a very interesting comment about bounce …

Passing the Google Analytics Individual Qulification (GAIQ)

Adam Whittles — Mon, 11 Jun 2012 20:36:42 +0000

First, a warning to all those who feel they know analytics inside out and don’t need to prepare for the test, you will struggle to pass! The GAIQ is not an easy test and regardless of your experience with analytics, …

Why does Google love Wikipedia?

Adam Whittles — Sun, 03 Jun 2012 15:29:56 +0000

So why does Google love Wikipedia? As an SEO I am often frustrated to see Wikipedia constantly ranking number one, or at least on the first page of Google, for keywords that I am trying to help clients rank for. Although …

Penguin algorithm data refresh announced by Google

Adam Whittles — Sat, 26 May 2012 13:31:24 +0000

Google’s Matt Cutts earlier announced a minor data refresh (dare we call, update) to the much publicised Penguin update. Here is Matt Cutt’s announcement from twitter:

Minor weather report: We pushed 1st Penguin algo data refresh an hour ago. Affects
…

Embedding YouTube videos – what you need to know

Adam Whittles — Sun, 26 Feb 2012 04:17:02 +0000

Sometimes adding a YouTube video to your site can help to enhance the user experience and add value to your existing content. However, I recently stumbled upon an interesting issue when including a YouTube video on a client’s website. In …

5 of the best alternatives to Google

Adam Whittles — Fri, 10 Feb 2012 23:48:08 +0000

According to recent statistics from Net Applications.com, Google has almost 80% market share for search engines globally. Whilst Baidu (the Chinese equivalent of Google) has 10% market share, Yahoo and Bing have around 8.5%, Ask has 0.5% and ‘Others’ …